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Organic inc natural foods and how they grew samuel fromartz on amazoncom free shipping on qualifying offers who would have thought that a natural food supermarket could have been a financial refuge from the dot com bust but it had sales of organic food had shot up about 20 percent per year since 1990a spring mix growing organic salad my definition of fresh is that the perfect little lettuces are carefully hand picked from the hillside garden and served within a few hoursalice waters 1982 it would be hard to miss the corporate offices of earthbound farm the largest organic produce company in the nation the operation is just the story of how organic has grown from a movement to an industry has become almost clich still sam fromartz is able to plow fresh ground with organic inc by beginning and ending the story with the harvey case he frames the dilemma that organic faces quite well it is not just a matter of scale or moneyin organic inc fromartz traces organic food back to its anti industrial origins more than a century ago then he follows it forward again casting a spotlight on the innovators who created an alternative way of producing food that took root and grew beyond their wildest expectations organic inc natural foods and how they grew samuel who would have thought that a natural food supermarket could have been a financial refuge from the dot com bust but it had sales of organic food had shot up about 20 percent per year since 1990 reaching 11 billion by 2003

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